{"id":23001,"date":"2022-05-26T00:23:11","date_gmt":"2022-05-26T05:23:11","guid":{"rendered":"https:\/\/owdtnewstg.wpengine.com\/?page_id=23001"},"modified":"2026-04-24T15:23:49","modified_gmt":"2026-04-24T20:23:49","slug":"stakeholder-research","status":"publish","type":"page","link":"https:\/\/owdt.com\/services\/stakeholder-research\/","title":{"rendered":"Stakeholder Research"},"content":{"rendered":"

[vc_row el_class=”page_hero frosted white_txt_hero” css=”.vc_custom_1777062227137{background-image: url(https:\/\/owdt.com\/wp-content\/uploads\/background-owdt-research.webp?id=27046) !important;}”][vc_column el_class=”hero_content”][vc_column_text css_animation=”slideInDown” el_class=”hero_small_text”]Defining the requirements[\/vc_column_text][vc_column_text css_animation=”slideInUp”]<\/p>\n

Stakeholder Research<\/h1>\n

[\/vc_column_text][vc_column_text el_class=”hero_scroll_text” el_id=”downClick”]Scroll Down[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”none” el_class=”side_wrapper” el_id=”scroll_to”][vc_column el_class=”max-width”][vc_column_text el_class=”side_info”]<\/p>\n

Satisfying the Known & Unknown Requirements<\/h2>\n

An effective website is a product that results from a journey of deep inquiry. OWDT designs with the intent of satisfying the known and unknown requirements of various stakeholders. To lay the foundation for a successful website, we must ask: what are the needs of stakeholders and the needs of users and how can we design for both?<\/p>\n

Defining the requirements from each stakeholder group is the very first step in the process of creating the strategy behind the content, features, and visual design for the website. From there we assess the potential strengths and weaknesses of each feature, their relevance, and whether their adoption will serve the end goal: calling the user to action.[\/vc_column_text][vc_column_text el_class=”extra_info”]<\/p>\n

Complementary Services<\/h2>\n

stakeholder research<\/a><\/p>\n

market research<\/a><\/p>\n

marketing audit<\/a><\/p>\n

competitive audit<\/a><\/p>\n

content audit<\/a><\/p>\n

usability testing<\/a><\/p>\n

content strategy<\/a><\/p>\n

seo services<\/a>[\/vc_column_text][vc_column_text el_class=”side_list”]<\/p>\n

Clients Benefiting<\/h2>\n

bp<\/a><\/p>\n

nrg park<\/a><\/p>\n

hoover ferguson<\/a><\/p>\n

argen<\/a><\/p>\n

lja<\/a><\/p>\n

siddons-martin<\/a><\/p>\n

marine well<\/a><\/p>\n

healix<\/a><\/p>\n

chiyoda<\/a><\/p>\n

ocean alexander<\/a><\/p>\n

icsds<\/a><\/p>\n

mercury energy<\/a><\/p>\n

resolut re<\/a><\/p>\n

gmove<\/a><\/p>\n

dr roth<\/a>[\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=”showcase_3col”][vc_column el_class=”max-width”][vc_row_inner][vc_column_inner el_class=”showcase-full” css=”.vc_custom_1653543025952{background-image: url(https:\/\/owdt.com\/wp-content\/uploads\/market-research-1440-1-1.jpg?id=22807) !important;}”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_class=”side_wrapper max-width side_margin”][vc_column el_class=”content_wrapper”][vc_column_text el_class=”accordion_first_col”]<\/p>\n

Research Process<\/h2>\n

Having access to business and marketing materials can enrich the stakeholder interviewing process. We study internally and externally purposed materials to give us the opportunity to shape sharper questions that can extract pain points, viewpoints, and actionable feedback.[\/vc_column_text][vc_column_text el_class=”service_side_info list_none list_pl_0″]<\/p>\n

    \n
  • Vision, Mission, and Values<\/li>\n
  • Value Proposition<\/li>\n
  • Organizational and Marketing Strategies<\/li>\n
  • Documented Marketing Research<\/li>\n
  • Business Objectives<\/li>\n
  • Process Metrics<\/li>\n
  • Organizational Pillars<\/li>\n
  • Cultural Insights<\/li>\n
  • External Image<\/li>\n
  • Subject Surveys<\/li>\n
  • Supporting Financial Reports<\/li>\n
  • HR Assessments<\/li>\n
  • Marketing Publications<\/li>\n
  • Press Releases<\/li>\n
  • News Articles<\/li>\n
  • Organizational History<\/li>\n
  • Blogs<\/li>\n
  • Social Media Strategy<\/li>\n
  • Brand Guidelines<\/li>\n<\/ul>\n

    [\/vc_column_text][\/vc_column][\/vc_row][vc_row el_class=”side_wrapper max-width side_top_spacing”][vc_column el_class=”content_wrapper background_black”][vc_column_text el_class=”accordion_first_col”]<\/p>\n

    One-on-One With Key Stakeholders<\/h2>\n

    There is no substitute for going to the source. The most effective discussion happens in person, giving stakeholders an opportunity to openly express their needs, expectations, and vision for how the requirements within their domain are conveyed through a website.<\/p>\n

    The residual benefit of interviewing stakeholders is the newfound trust that is established. To learn more about a business, its staff, and its culture, we express our vested interest in the organization and the viability that is attached to the development of a new website.[\/vc_column_text][vc_column_text el_class=”service_side_info list_none list_pl_0″]<\/p>\n

      \n
    • What is the business?<\/li>\n
    • What is the mission?<\/li>\n
    • Which industry and markets do you operate in?<\/li>\n
    • Who is your customer?<\/li>\n
    • What are your customer\u2019s pain points?<\/li>\n
    • Explain your products and services.<\/li>\n
    • What is your competitive advantage?<\/li>\n
    • What is unique to your offering?<\/li>\n
    • How do you communicate your value proposition to your customers?<\/li>\n
    • What is your marketing strategy?<\/li>\n
    • If you could order your stakeholders\u2019 requirements by importance, what would that look like?<\/li>\n
    • What emerging trends are changing the dynamics of your industry?<\/li>\n
    • What changes do you foresee must take place to create the next stage of growth?<\/li>\n
    • If you could summarize your organization in a few words, how would you describe it?<\/li>\n<\/ul>\n

      [\/vc_column_text][\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

      [vc_row el_class=”page_hero frosted white_txt_hero” css=”.vc_custom_1777062227137{background-image: url(https:\/\/owdt.com\/wp-content\/uploads\/background-owdt-research.webp?id=27046) !important;}”][vc_column el_class=”hero_content”][vc_column_text css_animation=”slideInDown” el_class=”hero_small_text”]Defining the requirements[\/vc_column_text][vc_column_text css_animation=”slideInUp”] Stakeholder Research [\/vc_column_text][vc_column_text el_class=”hero_scroll_text” el_id=”downClick”]Scroll Down[\/vc_column_text][\/vc_column][\/vc_row][vc_row css_animation=”none” el_class=”side_wrapper” el_id=”scroll_to”][vc_column el_class=”max-width”][vc_column_text el_class=”side_info”] Satisfying the Known & Unknown Requirements An effective website is a product that results from a journey of deep inquiry. OWDT designs with the intent of satisfying the known and unknown […]<\/p>\n","protected":false},"author":4,"featured_media":0,"parent":22846,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-23001","page","type-page","status-publish","hentry"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/owdt.com\/wp-json\/wp\/v2\/pages\/23001","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/owdt.com\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/owdt.com\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/owdt.com\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/owdt.com\/wp-json\/wp\/v2\/comments?post=23001"}],"version-history":[{"count":0,"href":"https:\/\/owdt.com\/wp-json\/wp\/v2\/pages\/23001\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/owdt.com\/wp-json\/wp\/v2\/pages\/22846"}],"wp:attachment":[{"href":"https:\/\/owdt.com\/wp-json\/wp\/v2\/media?parent=23001"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}